It can be easy-squeezy to look at brands with personality and think: ‘how did that fluke all that charm?’ But the truth is, creating a personality-packed brand comes down to a series of very intentional steps. Jennifer Aaker puts this down to Five Dimensions. Competence, ruggedness, sophistication, excitement and sincerity. While Matt Ellis at 99 Designs […]
When you’re looking up how to SEO your website, it’s kinda a terrifiying. Okay, it’s *reeeeeally* terrifying. First, you’re kinda sceptical of the “improve your SEO in 30 minutes!” posts. But you also don’t have giant (noodle boxes) of time. So instead of procrastinating (or procrasto-eating eating noodles amiright?). I wanna show you a little […]
In case you're curious, I have a background in psychology, creative and technical writing. In a past life, I was an Acquired Brain Injury Specialist and failed my career as an Uber Driver. Now we're here. Well, we've been here since 2017 (I mean not 'here' here, but you know what I mean). Have a peek around handy articles right here. Not 'here' here, up there above here. Okay I'll stop.
But you can call me llama mama ding dong if you like
Hey, I'm Dan
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